One thing I hit learned from friends who hit made independent films is that you hit to start promoting your flick the minute it is complete... as a concern of fact, don't wait, as soon as you hit a denomination run with it.  This is your baby, your little brain-child so intend out there and promote.  Large studios hit their own message departments but the little guy or gal has nothing but their reputation by articulate of mouth.  In visit to physique that rep you hit to impact at it and there are various tools that you hit available to you.  

Previously there were only billboards or newspapers, and later on there was the television to intend the articulate out there about your film.  These were actually fairly costly and only the studios could truly afford these avenues.  The rise of Internet has impacted marketing of independent flick and the entire flick industry as whole.  There are so many different promotional tools that it offers you, it is hard to choose.  The prizewinning thing to do is hit them every because you will need them.   

When you are at the beginning stages of making your flick start a blog.  Once you hit that going and you are making regular entries turn your attention to making a logo and then a website.  The logo will carry though to many other things but for the moment it will help in making your website come together visually.  There are services out there that will make a logo for you but, as in every things, it is always better if you do it yourself.  The website crapper be made by you as well.  There any number of sites out there that offer domains and website building tools.  

Once you hit built yourself a website then you crapper submit it to a search engine.  Make T-shirts and hats with your flick logo on them.  A friend place her logo on panties and oversubscribed them.  solon girls bought those panties.  These items made enough money to help her intend through post-production.  So, after you hit made the regular website go to Myspace and physique a Myspace page for your film.  After the Myspace page is done, place something up on YouTube.  These are every free for the most part so verify plus of them. Music artists hit used Myspace to encourage their penalization and it has worked really well so why not use it for the purposes of promoting film.

One of the more simple things you crapper do is to find someplace small that shows your identify of flick and will be willing to let you show your film.  Make some eye-catching fliers and post them at the local college. There is usually an area for student public postings and fliers are every over these boards.  College students love to see new and different material so if you crapper draw them in to view your film, that is a very effective artefact to physique a following (dare I say cult film) especially if your flick is quirky.

This about exhausts every the free or ultra cheap methods of promotion.  Once you hit your flick to the point where you crapper do a premiere showing, you crapper consider preparing Media Kits to distribute to the local TV and broadcasting stations.  If you hit gotten this big with your flick then you might even need a publicist.  Now things are on a roll.  Next stop, distribution